Migrating birds fly in a v-shape and take turns at the front despite no obvious benefit to the individual. Like birds, we get the most lift and do our most impactful work when we’re deeply aligned with others around a north star that guides our strategy, culture, behavior and decisions.
Vee aligns people on purpose to unlock their individual and collective potential, so they can fly higher.
Purpose drives engagement and advocacy. It unlocks innovation and performance. It takes stakeholders from ‘me’ to ‘we’ and is critical for successful change initiatives. And, it’s never been more important to accelerate transformation.